$100 Goal

I’ve reached a point where I realised I’ve spent more time on marketing than actually developing the app.

I’m not a marketing professional, but this whole experience definitely made me think and operate differently.

I set a goal for November: sell $100 worth of Cozy Watch.
I hit that goal, and it’s only November 22nd.

It feels good to hit a milestone like this.

My approach was simple.
I looked up other developer tools on X and reached out to the founders. They didn’t share many details, which I understand, but it gave me some direction.

Then I started submitting Cozy Watch to developer directories. I’m keeping things lean, so I only applied to free listings and didn’t pay for featured placements.

Now Cozy Watch is listed alongside bigger players.

My hope is that people find the app useful and share it with others. Let’s see how it goes.

Today is Saturday, and I’m consolidating everything while submitting the app to the Mac App Store and the GitHub Marketplace. The review process is tedious and slow, but I believe it’s important for credibility—and credibility matters when you’re new.

That’s all for now.

Have a great Saturday.
Let me know if you have any questions.

Thank you,
Tiago